Skip to main content

Ideal Image Sizes for Content

Image sizes to use for profile photo, cover photo, etc.

Updated this week

Overview

Required Subscriptions: You can edit your profile content with Popl Free, Pro, Pro+, and Teams. Note that Popl free has some restrictions which you can learn more about here.

This article outlines the ideal image sizes for uploading content to Popl, including profile photos, logos, and link icons.

This guide provides sizing details, formatting best practices, and a reference chart for design and marketing teams. Use this whenever preparing assets for new Popl users or teams.


Image Type Overview

Each type of image you upload plays a specific role within the Popl ecosystem. The chart below outlines the ideal dimensions and format for every image type used on Popl profiles or dashboards.

Example profile with ideal dimensions and left aligned formatting:

Note: All square image types (1:1) should be uploaded as PNG or JPG files with no extra borders or padding unless part of your brand design.


Image Sizing Chart

Content Type

Recommended Size

Aspect Ratio

Notes

Profile Photo

540 x 540 px

1:1

Use a centered headshot with minimal noise

Cover Photo

780 x 300 px

2.6:1

Ideal for banners or branding strips

Video Cover Photo

Under 60MB (file)

N/A

Used as the thumbnail for a video

Company Logo

440 x 440 px

1:1

Transparent PNG preferred

PopCode Logo

540 x 540 px

1:1

Designed for printing or QR display

Link Icon

540 x 540 px

1:1

Simple, high-contrast icons display best

Profile Photo

This image represents the individual team member or user on their Popl card or Teams profile.

  • Recommended: Upload a high-resolution, centered headshot with a neutral background.

Common issue: Profile photos that are too zoomed out or not centered will appear small or distorted.


Cover Photo

This is the banner image that sits at the top of the Popl digital card.

Recommended size: 780px x 300px
Aspect ratio: 2.6:1

This image is ideal for team branding, bold colors, or cultural representation.

Note: Avoid text-heavy graphics, which may be cropped or resized differently on mobile views.


Video Cover Photo

This is the thumbnail image that appears before a video is played within a Popl profile.

  • Must be under 60MB in file size

  • Should clearly preview the video’s subject matter

Keep in mind: Do not use screenshots with excessive motion blur or low resolution.


Company Logo

Your company logo appears throughout the Popl Teams dashboard and any shared team-level content.

  • Size: 440 x 440 px

  • Aspect ratio: 1:1

Preferred format: PNG with a transparent or white background

On left and center aligned card layouts, your company logo will appear on the bottom righthand side of your profile photo.

On portrait card layouts, your company logo will appear below your profile photo.

Note: Logos are available to Popl Pro, Pro+, and Teams customers.


PopCode Logo

This logo appears on printed or digital PopCodes and must be highly legible when scanned or shared in person.

Recommended size: 540px x 540px

Tip: Use a centered, bold design with strong contrast. Try to avoid thin or delicate lines

Note: Custom QR codes are available to Popl Pro, Pro+, and Teams customers.


Link Icon

These icons appear next to custom links on a user's digital profile.

Size: 540 x 540 px
Aspect ratio: 1:1

Tip: Use simple, brand-recognizable icons that scale well to small sizes.

Note: Logos are available to Popl Pro, Pro+, and Teams customers.


Upload Best Practices

  • Use PNG or JPG format for all image uploads

  • Ensure assets are centered and high resolution

  • Avoid extra padding or borders

  • Maintain consistency in color, contrast, and branding across all image types


💡 Tip

Need more help? Get support from our team

Chat with us or email us at [email protected]

Did this answer your question?